BCPS recognized with Blue Ribbon Awards

BCPS earns statewide recognition for outstanding communication.
Posted on 02/08/2021

Morganton, NC – Monday, Feb. 8, 2021 


The North Carolina School Public Relations Association (NCSPRA) has honored Burke County Public Schools for excellence in communications. Burke County Public Schools earned a total of 14 Blue Ribbon Awards for outstanding and effective communication. NCSPRA presented the awards during a virtual ceremony on Feb. 5, 2021.

Burke County Public Schools received six gold, six silver and two bronze level awards in eight different categories. The categories were marketing (silver); photography (two gold and one silver); excellence in writing (bronze); special events and programs (silver); image and graphic design (one gold and one silver); publications (silver); digital media engagement (bronze); and electronic media (three gold and one silver). Judges praised the work, calling them excellent ideas, attractive pieces, achieving their purpose, engaging for families, capturing touching moments and emotions and displaying a deep care for students. 

The entries receiving gold recognition are:

Electronic Media: BCPS Home Together Electronic Media: Chartwells @ Home Recipe Video Electronic Media: North Liberty School Drive-By Graduation Image/Graphic Design: Remote Learning Lunch Menu Photography: Mirror Image Photography: The Graduation Moment

The entries receiving silver recognition are:

Image/Graphic Design: Welcome to Hybrid Learning Marketing: BCPS Food Truck Photography: Let Me Help You Tie Your Shoe Publications: Ignite A BCPS Magazine/Annual Report Special Events and Programs: Walk-through Graduation Ceremonies Electronic Media: Learn in Burke Podcast

The entries receiving bronze recognition are:

Digital Media Engagement: Send Us Your Photos Excellence in Writing: Teachers Help Former Student Make N95 Masks

Burke County Public Schools Superintendent Dr. Putnam said, “For the sixth year in a row, Burke County Public Schools has been recognized for outstanding work in school public relations through the Blue Ribbon Awards program. Our students, teachers and staff do a wonderful job, and we are proud to tell our story and showcase our accomplishments in a variety of ways. These awards represent just a snippet of the great things we have going on on a daily basis. Congratulations to our Public Relations Officer Cheryl Shuffler and our Marketing/Communications Specialist Jonelle Sigmon on these awards and to everyone who has a part in helping us accentuate the positive.”

Ken Derksen, NCSPRA President and Communications and Public Relations Officer for Wayne County Public Schools, said the work of the award winners exemplifies the high standards and qualities members demonstrate in their daily school communications programs. "Blue Ribbon Awards are among the highest and most prestigious honors that a member of our organization can attain,” Derksen said.  “I congratulate Burke County Public Schools for achieving this statewide recognition as a Blue Ribbon Award winner and for the superior work being accomplished in the area of school communications and public relations.”

NCSPRA recognizes outstanding communications through its Blue Ribbon Awards program each year.  Burke County Public Schools was one of 41 school districts statewide to receive a Blue Ribbon Award. This year’s submission categories included: Marketing, Digital Media Engagement, Electronic Media, Excellence in Writing, Publications, Image/Graphic Design, Photography, and Special Projects and Events. The Georgia School Public Relations Association judged NCSPRA’s 2020 Blue Ribbon entries.

During the Blue Ribbon Awards ceremony, State Superintendent Catherine Truitt paid tribute to award winners and thanked all North Carolina school districts for their efforts to effectively communicate during difficult times. Truitt praised the districts and their communications teams for the powerful way they have responded to help parents, students, and staff during the COVID crisis. "You have conquered the digital landscape in order to meet the ever-changing demands of this pandemic,” Truitt shared in her video message. “You have mastered the use of social media channels, video messages, and email sending platforms, and you have remained vigilant in the face of an overwhelming demand for answers. Most importantly you all have been steadfast in your determination to ensure that questions posed by parents and teachers have received the answers they require and deserve.” Truitt called the work of the winners “exceptional,” and thanked them for their dedication and for helping to shape the communications landscape.

NCSPRA is a statewide professional organization serving more than 150 members. Its mission is to build support for public education through well-planned and responsible public relations. For more information, please visit the NCSPRA Facebook page or www.ncspra.org.
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